Targeted Lead Program

The Used Equipment Directory's Targeted Lead Program (TLP) generates leads by conducting telephone interviews with subscribers/buyers, within your target market. The Used Equipment Directory's job is to prospect and qualify buying opportunities in customized product categories specific to the products/services offered by your company.

The Targeted Lead Program model allows the Used Equipment Directory to:

  • Uncover the decision makers.
  • Qualify the buying need for your product or service.
  • Define a buying timeline for that purchase.
  • Deliver those leads via email, directly to you once a month.

Other TLP Services:

  • Lead Analysis and Marketing Evaluation
  • Active Buyer Studies (Great for Post Webinar)
  • Preshow Marketing
  • Post-Trade-Show Calls